Best Practices to Maximize your Social Media Monitoring Efforts

Presented by Connie Bensen, Director of Community Strategy, Alterian

Connie Bensen PicMarketers are coming to realize that there are many benefits to gaining valuable insights from online conversations.  Setting up relevant searches can prove to be a daunting challenge.  Then there's the step of separating irrelevant information from actionable information.  Once that point is achieved then there is the big question of how to analyze the information and reporting.

In this webinar, Connie Bensen will explore best practices for social media monitoring & reporting.  You will learn:

  • Common Applications of Social Media Monitoring
  • Search Design
  • Dealing with Noise and Spam
  • Reports and Analysis
  • Actions Based on Insights that Result in ROI


Click here to watch the webinar now (registration/login required)